What’s the worst possible scenario when someone visits a web page? It Doesn’t Load! Designers have a huge role in optimizing load time on websites.
When it comes to getting top rank on search results we have to do so many things by optimizing the website. In a recent Google survey, they learned that after 3 seconds, 50% of your users will most likely leave your site.
load time is critical for SEO, we can rank higher by Implementing a few simple tricks.
Why Speed of a website matters?
High Bounce rate- 47% of Customers Expect your site to load in less than 2 seconds, and up to 40% will stop the page after 3-4 seconds.
Lower search engine ranking- slow sites are ranked lower in google’s search results, making it harder for your customers or users to find you.
Drop in conversion rate- A 1-Sec delay can cause a 7-8% drop in your website conversion! This means that every extra second is money lost.
Page speed can be described in either “page load time” (the time it takes to fully display the content on a specific page) or “time to first byte” (how long it takes for your browser to receive the first byte of information from the web server)
Website speed is something really a needful thing in the world. The faster your website be, the more people will stay on your website, and ultimately you will get more and more conversions. so let’s know the ways to speed up website load time.
Ways to speed up website load time and ranking
- Reduce Server Requests
- Leverage your browser’s caching
- Optimize images and large files
- Website Hosting
1- Reduce Server Requests
Go to your website and open the inspect element by Right-click or Use the keyboard shortcut Ctrl + Shift + I For Windows and On Mac – ⌘ + Shift + C.
after opening the inspect element, reload your webpage, to see the sources.
now click on the network section from the inspect element panel, and reload the page. as you can see in the above screenshot.
Here you can see, the Total number of requests on-page, the size of your page, and how much time your page loaded.
so you have to reduce these requests so that your page can load faster.
You can reduce requests by Compressing the HTML, CSS, and JS files, or you can store the files to the cloud storage so that the requests to your server can get reduce, and your websites load faster.
Minification (minify) is the process of compression code from the original size to the smallest size, and does not affect the operation of the code. The process will remove or modifies some unnecessary characters from the code.
Make your website smaller and faster to load by minifying the HTML, CSS, and JS code.
To minify HTML, CSS and JS files, comments and extra spaces need to be removed, as well as crunch variable names so as to minimize code and reduce file the size.
For This You can use the Cache plugin, we refer you to these plugins for best results. These are the same tools we used to find the fastest WordPress themes.
3- Leverage your browser’s caching
Why Leverage your browser’s caching- When a web browser displays your webpage it has to load several things like your CSS files, your logo, and other resources.
What browser caching does?
When a visitor goes to another page on your website your CSS Files, logo files, etc. do not need to be loaded again, because the browser has them “remembered“. The end result is that your pages load much faster.
If you have tested your webpage for speed and found out that you need to leverage browser caching, here is how you do it.
To enable it, add those lines to your .htaccess file: The .htaccess file can be modified via FTP, or the File Manager in cPanel.
4- Optimize images and large files
There are a lot of factors that can impact your loading times, and using high-resolution images is one of them. Their file size can be incredibly large.
Try to keep your images below 100 KB, compress images enough to retain quality & reduce file size.
Images provide you with a lot more opportunities to attract new visitors and drive more conversions. But images also take large space on servers, so we have to compress the images from the there original size, without losing quality.
Resize images to the size you are using them. And use a compressor tool without losing quality. We Recommend these tools to reduce image size.
Apart from this, if you want to use WordPress plugins to auto-optimize images, you can use the below recommendations.
increase your website’s SEO ranking, Website Load Time, number of visitors, and ultimately your sales by optimizing any image or PDF document on your website.
5- Website Hosting
Web hosting is the top most important thing for a website. without good web hosting, your website will not load faster.
hosting a website requires some disk space which will be used for database, media, and different code files.
It is the size of your website that determines the amount of disk space that is needed.
Factors for choosing the best web hosting
- Space requirement & traffic load.
- Web security & uptime assurance.
- .htaccess File Access
- FTP/SFTP Access
- Quick customer support
When choosing a hosting company, take your time and weigh all the options. You can save a lot of tie and trouble if you just be more mindful of how you choose your web hosting provider.
There are many hosting providers in the market, but we recommend you buy Siteground hosting. because
SiteGround is a very good choice if you are looking for the fastest WordPress hosting. SiteGround has tools that make managing WordPress sites easy: one-click install, managed updates, WP-CLI, WordPress staging, and git integration.
They offer three main plans spanning from $3.95, $5.95, to $11.95 per month, which makes it a very economical solution. Their support with WordPress expertise is available 24/7/365, free daily backups, and everything else you’d expect from a hosting service.
After doing all the above methods to speed up website load time, now Check your website speed.
Tools to check website speed.
I hope this article helps you to find the solution to your problems. if you have any doubts and want to ask something, related to this post, just comment below we will love to help you 🙂